The lighting for the display impacts the buyers decisions


Jewelry is a specialized industry and it is important to be able to display the pieces to perfection in the best light. It has already been established that business owners are ensuring that they have the right light for their pieces.

There is nothing worse than having an exceptionally gorgeous yellow diamonds, which cannot be distinguished from the other pieces due to the poor lighting at the jewelry store in Red Bank, NJ.

The ideal lighting temperatures for jewelry
The color temperature that a jeweler should be looking at will greatly depend on the stone and the metals that are being displayed. Lighting temperatures are measured in Kelvin scale and they are:

·         2200K-3000K – yellow range, soft or warm white light, and is perfect for gold jewelry and gold engagement rings in Eatontown NJ, and gemstones with yellow or orange overtones.
·         3500K-4100K – bright white range, white or cool white light, is good for neutral tones and jewelry.
·         5000K-6500K – blue-white range, daylight is good for metallic overtones, like silver and platinum and also gemstones that are in various shades of white and cream.

Many jewelers will ensure that the lighting inside the jewelry store in Monmouth County NJ and at other locations is at the optimum best so that their exceptional jewelry is highlighted in the best light and also so that customers feel attracted to the gemstones design and jewelry. Most business owners choose to work with halogen lamps as opposed to incandescent light, as they showcase the pieces well and beautifully.

Location: Monmouth County, NJ, USA

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